Marmot is known for its style, but beneath that style is technology is the fit, fabric and components that make Marmot an amazing outdoor apparel company. Technology has worked to make incredible advancements in just about every facet of your everyday life. Your clothing is no exception—at least, it isn't if you know where to shop. Here at Dave's New York, we get very excited to see the new ways some companies are using modern technology to enhance their products. One of our favorite examples of this is Marmot's line of clothing that is reinforced with technology to combat the elements. Their improvements help the clothing to protect you against every possible element in nature. Water is needed to sustain life, but it can also cause some unfortunate problems like cold, chaffing, and discomfort. We love the following technological elements utilized to protect you from water: Gore-Tex: This is a really great material that can be used to coat your clothing. It provides a barrier against the water, causing it to drip right off. Many in the industry have compared this with the oil on a duck's wings that forces the water to bounce right off without penetrating. Marmot MemBrain: There have been shells to protect clothing from water for a while now. What sets these membranes apart is their flexibility. We love how well you are able to move when wearing them. They breathe and move while still keeping you dry. This innovative technology can also be used on gear like sleeping bags. Wind is one of the hardest elements to combat because you can never tell when it's going to be a problem. It is something that can come and go at will. Protecting against it can feel arbitrary when it isn't bothering you—but not having something in place when harsh winds arise can be very uncomfortable and even dangerous. The following are just some of the ways Marmot has found to protect you against the wind. Marmot M Softshells: As was stated before, many people fail to bring along wind protection because of the added weight for something so unpredictable. If this has been a concern for you, then we want you to research the Marmot M Softshells. These use technology that is lightweight, but secure against water and wind. The use of multiple layers of delicate fabrics make them flexible and strong at the same time. Windstopper: This is a really ingenious piece of clothing technology. We love that the three layers are placed to keep you warm on the inside and dry on the outside. Again, it is designed to be lightweight and strong but entirely effective against wind. This is one of the most dangerous elements you can encounter when out in nature. Staying warm is of utmost importance to anyone hoping to wander safely through natural elements. Here are couple of our favorite ways Marmot protects you against the cold: Polartech Alpha: This is the smartest way we have found to wear the trendy puffy jackets. Down is utilized in a really intelligent way with these products. The synthetic insulation helps keep the cold out while also trapping your own body heat next to you. Thermal R: These products combine multi-channel and hollow fibers to keep you warm. The fabric is lightweight and thin, so it can be used in gloves, boots, coats, blankets, and other gear like sleeping bags. If you want to enjoy the beauty of nature without suffering the negative consequences, then check out the Marmot products we carry to experience these technological advancements for yourself.